Pete Grego is a seasoned business consultant and executive leader with more than 40 years of national experience driving growth, operational excellence, and strategic transformation within the beverage and consumer packaged goods industries. Known for his proactive leadership style and strategic insight, Pete brings a solutions-focused approach to complex business challenges, helping organizations move confidently from opportunity to execution.

Throughout his career, Pete held senior leadership roles at respected organizations including Nor-Cal Beverage Company, Manna Beverages & Ventures, Bell Distributing Company, and Markstein Beverage Company, where he oversaw contract manufacturing operations exceeding 60 million cases annually. His experience spans commercial strategy, new business development, capital investment planning, supply chain optimization, and brand and category management, with a strong track record of building high-performing teams and delivering measurable results.

After decades of leading from inside complex organizations, Pete launched his own consulting practice to partner directly with companies seeking practical guidance and proven industry insight. As a trusted advisor, he focuses on strengthening both systems and people—helping leadership teams navigate change, unlock growth opportunities, and build businesses positioned for long-term success.